“A man who stops advertising to save money is like a man who stops a clock to save time.” Henry Ford’s quote is more relevant today than it has ever been. COVID-19…
PR and Content
A step-by-step guide to increasing your website leads
Whether your website’s primary goal is to sell products or simply to showcase your business, there is one thing that every business wants to accomplish with their website. Attract more targeted leads.…
Why your business should be creating great content to drive success
You may have heard of the saying “Content is King”. It relates to the importance of good content to drive successful websites. The saying itself is over 24 years old but has…
Attract more leads through your social media marketing
Supercharge your social media According to statista.com, the number of users on social media in 2019 is around 2.8 billion. With this in mind, social media marketing should be a key component…
8 top tips for great content marketing
Content is the power house of any marketing activity. When it is done well it can fuel your social channels, bring energy to your campaign activities and drive better engagement between your…
5 crucial digital marketing trends you need to be doing in 2019
The Construction sector has seen a rapid adoption of new technology in recent years e.g. BIM and 3D printing, and digital marketing is no exception. Building product manufacturers, contractors, architects, engineers and…
How to target interior designers
Identifying Your Strengths, Define and Understand Your Market and Creating an Effective Marketing Strategy What makes your business special? First and foremost, irrespective of the market or individual you are trying to…
Ok Google, tell me about voice technology within construction and interiors marketing
Voice technology is still relatively in its infancy, with voice recognition devices such as the Google Home or Amazon Echo starting to control our homes (and lives) over the past year or…
Evolution of digital marketing and its importance to the construction sector
The rise and importance of digital has been hugely significant over the last decade and is now adopted universally in all marketing strategies. According to McKinsey, certain sectors such as professional services…
Helping Manchester-based buildings and interiors companies grow
According to the Deloitte Manchester Crane Survey 2018, Manchester has firmly established itself as one of Europe’s fastest growing cities. Growing investment levels, increasing demand for property, and a strong business community…