Marketing agency construction industry .

Time54 is a specialist marketing agency for the construction industry. We help building product manufacturers and service providers to increase specification, influence decision makers, and built authority in the sector.

 

Be the brand specifiers love.

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Benefits of working with an construction marketing agency.

It’s not enough just to have a great product. Specifiers are inundated with high-performance products all the time.

Instead, you must tell a story and solve their problems in a way that has value to them. Building product and service providers that know this get specified and build long-lasting relationships with specifiers.

This is where Time54 comes in.

We work with you on a strategic level, helping you to work out your strengths, brand USPs, your communications and messaging for your target audience, and putting together a plan of action to help you achieve your goals through consistent marketing activities.

Then, we can work with you on a monthly basis carrying out the tactical marketing activities, bringing clarity, consistency and expertise.

View our process of how we work with you here

Increased Specification for Aluminium Cladding Manufacturer

In October 2022, Knotwood launched into the UK market, bringing its range of timber effect aluminium cladding products. They partnered with Time54 to help them increase specification within UK build projects and develop strong relationships with architects and contractors.

Time54 guided Knotwood with our extensive experience, with a successful marketing strategy. Focused on key specifiers, we used SEO, thought leadership, and strategic emails. Through social media, trade show advice, and construction insights, we enhanced brand presence, resulting in heightened product specifications across diverse UK building projects.

Time54's Targeted Marketing Strategies for PAD Contracts

Since 2016, Time54 and PAD Contracts have been working together on a practical marketing strategy. Time54 handles social media and oversees improvements to PAD Contracts' website and online visibility.

The collaboration involves creating industry-related content, and maintaining PAD Contracts' reputation as experts. This ongoing partnership updates the brand's online presence and keeps it on the radar, especially among younger audiences in the competitive construction sector.

Time54 Boosts Detail Lighting's Visibility with Strategic Construction Marketing Plan

Time54 Construction Marketing experts devised a practical plan to enhance Detail Lighting's brand and generate inquiries with potential customers. Focusing on architects and interior designers, we optimised online presence through straightforward content strategies, including case studies. Our targeted email campaigns and strategic SEO management aligned with industry needs, boosting visibility within construction.

Enhancing The Lamp Factory's Standing in the Interior Market

Our partnership with The Lamp Factory marked a strategic transformation in its brand and its influence among interior designers and their wider audience. At Time54, we devised a comprehensive marketing strategy that positioned The Lamp Factory as a premier bespoke lighting manufacturer in the high-end interior market. This journey began with a comprehensive marketing plan, and a new responsive website, reflecting their exquisite hand crafted lamp collection.

A marketing agency for the construction industry.

We get results

We work with an architectural metalwork specialists, who carry out full fabrication and installation services. They wanted to grow as a business, and after appointing us as their marketing agency their turnover increased from £8.26m in 2016 to £10.3m in 2018.

We wrote a campaign of case studies of their amazing projects, then communicated these over email and social media, which helped to raise awareness with new contractors and architects, build relationships, and gain new clients.

Our straightforward approach

We don’t do confusing monthly retainers, we instead build marketing schedules that show you a clear breakdown of monthly activity. So for each month you’ll see clearly what services we will carry out for you and a cost. There are no hidden costs.

We get to know you

We make sure we really get to know your business. And we do that by asking a lot of questions, initially in the form of a ‘power hour’ style meeting, but also on an ongoing process.

Why do customers use you? What are your USPs? What are your business goals? What does your ideal client look like? And many more…

The more we know about you, the better we can carry out the marketing services and the greater chance of success.

We bring clarity

We feedback campaign activity on a monthly basis, so whether it’s social media stats, website traffic levels, keyword ranking information, email marketing feedback, or other activities.

We’re always clear with you in what we’ve done and what we plan to do in the future. By doing this, it ensures the campaign activity is working towards your business goals on a consistent basis.

One final point

It’s important for us to be clear in that we’re not right for every business.

As a construction marketing agency, our main benefit is we work with you on a long-term basis to achieve your business goals by using a range of marketing tactics and services.

If you’re looking for help just with your social media marketing, or if you want a brochure designed, or if you think you only want to commit to 3 months of marketing, we won’t be the agency best suited to help you.

There are some other excellent construction marketing agencies out there who may be better positioned to help you.

Working with Time54 as your construction marketing agency partner

Whether you are a building product manufacturer, contractor, architect, interior designer, installer/fabricator, quantity surveyor or other construction business; we are expertly positioned to help connect you with key decision-makers within the construction industry with your marketing efforts.

Directors of Time54 – Chris Ashton and Chris Pepper, have a combined over 40 years experience in the specification market and built environment.

This means we have a comprehensive understanding of what your audience is looking for, and how you can communicate and position yourselves to build awareness and develop relationships.

In the first instance, book a strategy call with us where we can discuss your marketing requirements.

Our process, split
into four easy steps.

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    Site Survey

    A 60 minute meeting to establish your current situation and your business goals, find out your USPs and why your clients work with you, research your competitors and market influences.

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    Blueprint

    Once your objectives have been established, we create a strategy and marketing plan to deliver your goals. Working with you to set the right strategic direction for the campaign is essential. The strategic document will act as the 'Blueprint' for your marketing. 

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    Build

    Here we develop the marketing and content plan, choose and schedule marketing activities to help you achieve your business goals. We create and deliver a 12-18 month marketing schedule which forms the foundations of the campaign.

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    Project Management

    Every month we will meet with you to review campaign performance and to make sure it’s on track. In-person or over Zoom. We discuss the performance of the marketing campaign e.g., social media stats, SEO figures, and content topics to make sure you are clear on everything. We review and develop the strategy.

PAD Contracts

PAD Contracts are experts in architectural metalwork and have a wealth of experience in design, fabrication, site installation and management of specialist fabrications to the construction industry.

Detail Lighting

Detail Lighting provides inspirational and sustainable architectural lighting for interior designers, architects and lighting designers.

The Beattie Partnership

The Beattie Partnership are a well established firm of Chartered Surveyors.

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“The guys at Time54 have really helped us to increase our exposure within the Glass Industry. We have seen an increase in website traffic and enquiry levels.”

Systems Processing Director

The Glass Warehouse
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"We have been using Time54 for around 6 months now and we would certainly recommend that you do too. They have helped us to push our company forward and improved our on-line presence dramatically."

Managing Director

Clockwork Screed
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"We have now worked with Time54 for several years. They are very professional in their approach and provide us with sound advice. People often comment on how smart our social media is. We look forward to a lasting partnership."

Managing Director

PAD Contracts - Architectural Metalwork
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"Very professional service, and brilliant at what they do..."

Managing Director

RWA - M&E Building Consultants
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"Time54 have real world experience in the construction & interiors industries. I found them to be thorough and straightforward"

Managing Director

Detail Lighting
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“The guys at Time54 are knowledgeable about the glass industry and specification sales”

Director

Vision Design Projects Ltd

About us.

With over 40 years + of combined experience in construction and specification selling, we know how specifiers work, what influences their choices, and how to communicate effectively with them.

We have worked client side, for building product manufacturers.

Our experience gives us a comprehensive understanding of the specification process and how to communicate effectively with people in the sector - Architects, specifiers, developers, contractors, designers, installers and specialists. 

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