Interiors marketing agency.

Time54 is a specialist interiors marketing agency, helping businesses within the sector increase specification, develop relationships with key specifiers, and build authority with a range of strategic and tactical marketing activities.

 

Be the brand specifiers love.

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Benefits of working with an interiors marketing agency.

Whether you are an interior product manufacturer looking to increase your awareness with interior designers, or you are an interior designer looking to grow your influence within your local area or work with more architects or main contractors, Time54 can help.

It’s not enough just to have a great product. Interior designers, architects, and other specifiers are inundated with high-performance products all the time.

Instead, you must tell a story and solve their problems in a way that has value to them. Product and service providers that know this get specified and build long-lasting relationships with specifiers in the interiors sector.

This is where Time54 comes in.

We work with you on a strategic level, helping you to work out your strengths, brand USPs, your communications and messaging for your target audience, and putting together a plan of action to help you achieve your goals through consistent marketing activities.

Then, we can work with you on a monthly basis carrying out the tactical marketing activities, bringing clarity, consistency, and expertise.

View our process of how we work with you here

Increased Specification for Aluminium Cladding Manufacturer

In October 2022, Knotwood launched into the UK market, bringing its range of timber effect aluminium cladding products. They partnered with Time54 to help them increase specification within UK build projects and develop strong relationships with architects and contractors.

Time54 guided Knotwood with our extensive experience, with a successful marketing strategy. Focused on key specifiers, we used SEO, thought leadership, and strategic emails. Through social media, trade show advice, and construction insights, we enhanced brand presence, resulting in heightened product specifications across diverse UK building projects.

Time54's Targeted Marketing Strategies for PAD Contracts

Since 2016, Time54 and PAD Contracts have been working together on a practical marketing strategy. Time54 handles social media and oversees improvements to PAD Contracts' website and online visibility.

The collaboration involves creating industry-related content, and maintaining PAD Contracts' reputation as experts. This ongoing partnership updates the brand's online presence and keeps it on the radar, especially among younger audiences in the competitive construction sector.

Time54 Boosts Detail Lighting's Visibility with Strategic Construction Marketing Plan

Time54 Construction Marketing experts devised a practical plan to enhance Detail Lighting's brand and generate inquiries with potential customers. Focusing on architects and interior designers, we optimised online presence through straightforward content strategies, including case studies. Our targeted email campaigns and strategic SEO management aligned with industry needs, boosting visibility within construction.

Enhancing The Lamp Factory's Standing in the Interior Market

Our partnership with The Lamp Factory marked a strategic transformation in its brand and its influence among interior designers and their wider audience. At Time54, we devised a comprehensive marketing strategy that positioned The Lamp Factory as a premier bespoke lighting manufacturer in the high-end interior market. This journey began with a comprehensive marketing plan, and a new responsive website, reflecting their exquisite hand crafted lamp collection.

A marketing agency for the construction industry.

If you think working with an external partner to help market your interiors business, here are some benefits you will enjoy from working with a interiors marketing specialist:

  • Expertise in the interiors industry: This is a significant benefit for your business. You get an expert’s view on how to communicate to the sector in the right way that your audience notices you, trusts you, and sees you as a solution to their problem.
  • Access to specialised digital marketing services: Access to specialised digital marketing services for the construction industry includes content creation (e.g. case study write-ups or thought leadership articles), SEO, PPC, social media, and email marketing. Your target audience might use one or a range of the above channels, so finding the right one that your audience uses is crucial in how successful your marketing will be.
  • Brings consistency to your marketing: An interiors marketing agency will ensure you have a consistent approach to your marketing. We know what it’s like at a business, you have some great ideas for content (such as case studies) or you have an email database of existing contacts to target. But then a big order comes in or an issue happens on site that demands your attention, and then your marketing takes a back seat and doesn’t happen.

But working with an agency ensures that your social media or emailshot campaigns are carried out regardless of how busy you are. Your time and internal resources can then be spent on your client work. Consistency is one of the most important aspects of a marketing campaign. It is crucial if your audience is going to notice you, like you, and trust you enough to buy from you.

Working with Time54 as your interiors marketing agency partner

Whether you are a building product manufacturer, contractor, architect, interior designer, installer/fabricator, quantity surveyor or other construction business; we are expertly positioned to help connect you with key decision-makers within the construction industry with your marketing efforts.

Directors of Time54 – Chris Ashton and Chris Pepper, have a combined over 40 years experience in the specification market and built environment.

This means we have a comprehensive understanding of what your audience is looking for, and how you can communicate and position yourselves to build awareness and develop relationships.

In the first instance, book a strategy call with us where we can discuss your marketing requirements.

Our process, split
into four easy steps.

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    Site Survey

    A 60 minute meeting to establish your current situation and your business goals, find out your USPs and why your clients work with you, research your competitors and market influences.

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    Blueprint

    Once your objectives have been established, we create a strategy and marketing plan to deliver your goals. Working with you to set the right strategic direction for the campaign is essential. The strategic document will act as the 'Blueprint' for your marketing. 

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    Build

    Here we develop the marketing and content plan, choose and schedule marketing activities to help you achieve your business goals. We create and deliver a 12-18 month marketing schedule which forms the foundations of the campaign.

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    Project Management

    Every month we will meet with you to review campaign performance and to make sure it’s on track. In-person or over Zoom. We discuss the performance of the marketing campaign e.g., social media stats, SEO figures, and content topics to make sure you are clear on everything. We review and develop the strategy.

PAD Contracts

PAD Contracts are experts in architectural metalwork and have a wealth of experience in design, fabrication, site installation and management of specialist fabrications to the construction industry.

Detail Lighting

Detail Lighting provides inspirational and sustainable architectural lighting for interior designers, architects and lighting designers.

The Beattie Partnership

The Beattie Partnership are a well established firm of Chartered Surveyors.

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“The guys at Time54 have really helped us to increase our exposure within the Glass Industry. We have seen an increase in website traffic and enquiry levels.”

Systems Processing Director

The Glass Warehouse
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"We have been using Time54 for around 6 months now and we would certainly recommend that you do too. They have helped us to push our company forward and improved our on-line presence dramatically."

Managing Director

Clockwork Screed
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"We have now worked with Time54 for several years. They are very professional in their approach and provide us with sound advice. People often comment on how smart our social media is. We look forward to a lasting partnership."

Managing Director

PAD Contracts - Architectural Metalwork
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"Very professional service, and brilliant at what they do..."

Managing Director

RWA - M&E Building Consultants
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"Time54 have real world experience in the construction & interiors industries. I found them to be thorough and straightforward"

Managing Director

Detail Lighting
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“The guys at Time54 are knowledgeable about the glass industry and specification sales”

Director

Vision Design Projects Ltd

About us.

With over 40 years + of combined experience in construction and specification selling, we know how specifiers work, what influences their choices, and how to communicate effectively with them.

We have worked client side, for building product manufacturers.

Our experience gives us a comprehensive understanding of the specification process and how to communicate effectively with people in the sector - Architects, specifiers, developers, contractors, designers, installers and specialists. 

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