As a building product manufacturer or service provider in the construction or interiors sectors, you will appreciate the complexity of the specification process.
Keeping up with trends, new government legislation, technological advancements (e.g. BIM) and keeping track of buyer behaviour and key decision maker movement, is difficult.
These external influences play a huge part in your business’s success, so it is important to monitor and maintain an interest.
Also, fully understanding your audience and customer persona is crucial. By researching the market, key drivers and your audience’s buying habits, it ensures you communicate with them in the right way, they engage with it, and you turn a prospect into a customer.
How can we help?
Time54 research and collate construction intelligence to help you make an informed research campaign.
We carry out market research that will shape your marketing campaign, with tasks such as:
● Company research
● Audience / ideal client persona research
● Market sector analysis and insight
● Market trends analysis
Market research can be hugely beneficial for your business. The information and findings from such market research campaigns will enhance your knowledge and will give you a competitive edge over your competitors.
You might find a new niche for your product or service. You may find it increases your specification process and helps to get your products specified onto more projects. You might find new opportunities to modify a product or service to discover a new revenue stream.
Talk to us today to see how a market research campaign will help your business.
“We’ve worked with the guys a Time54 for some time now, since working with them we’ve doubled our workforce and have a strong order book. They’ve really helped to drive our brand forward and created great awareness for us across several industries. Creatively they know their stuff, I’m really pleased with how the brand is perceived now”.
Managing Director, The Lamp Factory, London
Bite-size guide to…
Marketing trends to help shape your company strategy
The Construction sector is an ever-changing and complex industry to be in, and understanding the key drivers and trends of the sector is important
We discuss a range of important trends that could play a defining role in your company’s marketing strategy within the Buildings sector.