The role of social media has changed significantly in the construction and interiors sectors over recent years and continues to evolve at a significant rate.
Gone are the days where a social media presence was a ‘nice to have’ asset in your marketing armoury. Today, the nature of the specification process and how key decision makers are influenced means having a quality social media presence is crucial for your business.
By making sure your business is visible over social media, you are ensuring your audience knows about you and importantly they build trust in you. It is your opportunity to communicate with them by educating and informing of your products and services, and how they can ultimately help your prospective buyer.
Social media is now a key element of most marketing strategies because of its reach and customer engagement potential, and its relatively low cost and effective return on investment.
How can we help?
The team at Time54 can help in every aspect of your social media campaign, ensuring it acts as an effective communication and lead generation tool for your business.
We work with you to establish your goals first of all, so what do you want to achieve by having a social media presence? Then we create a strategy to ensure the communications work towards your goal. We then manage your social channels including posting; interacting with your audience; and building your audience and your reach.
Close collaboration is essential, and we often set up WhatsApp groups or other forms of communication, to make sure you get the best, most current and authentic content out there.
You will get monthly reports and meetings to ensure you get maximum impact from your social media campaign.
Talk to us today about how your business will benefit from a social media campaign as part of an integrated marketing strategy.
We took on Time54 to create our new website following a referral from a trusted business owner we work with. We’re really pleased with the site and have received lots of good comments about it. Time54 also look after our social media, again we’ve had great feedback. The chaps have a great understanding of the specification process and know who we need to influence”.
Managing Director, PAD Contracts
Bite-size guide to…
Evolution of digital marketing and its importance to the construction sector
The rise and importance of digital has been hugely significant over the last decade and is now adopted universally in all marketing strategies.
Organisations require new ways of thinking. A good start is by embracing new technologies and shifting the integration of digital marketing to the forefront of their strategy.