“A man who stops advertising to save money is like a man who stops a clock to save time.” Henry Ford’s quote is more relevant today than it has ever been. COVID-19…
digital
Increase your website’s Google ranking – a practical guide to SEO
Search engine optimisation, what’s it all about? And should you invest your marketing budget into it? SEO is a range of technical and creative practices that combine to increase your website’s position…
8 top tips for great content marketing
Content is the power house of any marketing activity. When it is done well it can fuel your social channels, bring energy to your campaign activities and drive better engagement between your…
Transform Your Online Marketing Game with these 5 Effective Techniques
The Construction sector has seen rapid adoption of new technology in recent years e.g. BIM and 3D printing, and digital marketing is no exception. Building product manufacturers, contractors, architects, engineers and other…
Evolution of digital marketing and its importance to the construction sector
The rise and importance of digital has been hugely significant over the last decade and is now adopted universally in all marketing strategies. According to McKinsey, certain sectors such as professional services…
Will social media really work for my construction business?
Social media has become an integral part of our daily lives, and for businesses, it has become a crucial tool for marketing and promoting their products or services. However, many construction business…
Digital Marketing Made Simple…
If you’re thinking ‘what is a mobile friendly website‘ or ‘do I need a mobile friendly website’ then the chances are you need a new website. Mobile friendly websites are just that,…