Let’s face it, the construction and interiors sectors right now have never been so crowded (June 2022). New businesses are forming year on year which means it is easier for…

Get ahead of your competition now by putting right these 3 common marketing mistakes in the construction sector: Setting right expectations “We’ve posted on social media now for 2 months,…

98% of architects and specifiers now prefer to do their product research online.* If you want to grow your business, reach new customers, and increase your brand awareness within the…

How to set up email marketing campaign for your business Like them or loathe them, emails are engrained into modern life. Whether we like it or not, some days we…

You’ve probably heard the term “net-zero” a lot lately. Climate change has been a major topic of discussion in recent years, and last year it seemed like everyone was on…

To boost your business, you must always be looking for ways to improve and expand your business, a strategy like this can be used to outperform your competitors and reach…

We are going to cut straight to the chase, having a marketing strategy is not only important but essential for your business. But before we explain why, let us ask…

How do you make the most of the leads you gathered and new connections you met at the Decorex show? Send an email…but be quick! Firstly, send them an email…

In simple terms specification marketing is a focused marketing strategy to ensure your product or service gets specified on a building project. Construction or building specification marketing is about creating…

Luxury interior brands have to connect with customers in more creative ways than ever before. Selling to high-end consumers, or clients who work with high wealth clientele, requires a different…

What is the impact of mental health in the construction industry and how is workforce affected? Over 400,000 days of work were lost in 2017-18 because of poor mental health,…

For your audience to recognise your business, engage with what you have to say, build a relationship and ultimately buy from you; consistency is a superpower for your marketing. The…