The ability to adapt and pivot is vital for success in today’s fast-paced and constantly evolving business world. For construction companies, this means being able to enter new markets and seize new…
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How to convert more customers and build better relationships
The Construction and Interiors sectors are plentiful with manufacturers and service providers all competing to influence the marketplace with their products and services. It can be hard to create effective marketing to…
How to plan for long term success but with short term wins
At a time where companies are undertaking cost-cutting exercises to secure their short-term survival, it is difficult to think about the long-term outlook. There’s uncertainty in the air and sales will take…
Social media – Will it really make a difference to my business?
Gaining competitive advantage is key for most businesses in any industry, especially the building and construction industry where anything that sets a business apart from another is critical in gaining specification on…
Practical marketing advice to survive and thrive during COVID-19
“A man who stops advertising to save money is like a man who stops a clock to save time.” Henry Ford’s quote is more relevant today than it has ever been. COVID-19…
A step-by-step guide to increasing your website leads
Whether your website’s primary goal is to sell products or simply to showcase your business, there is one thing that every business wants to accomplish with their website. Attract more targeted leads.…
Why your business should be creating great content to drive success
You may have heard of the saying “Content is King”. It relates to the importance of good content to drive successful websites. The saying itself is over 24 years old but has…
Attract more leads through your social media marketing
Supercharge your social media According to statista.com, the number of users on social media in 2019 is around 2.8 billion. With this in mind, social media marketing should be a key component…
8 top tips for great content marketing
Content is the power house of any marketing activity. When it is done well it can fuel your social channels, bring energy to your campaign activities and drive better engagement between your…
Transform Your Online Marketing Game with these 5 Effective Techniques
The Construction sector has seen rapid adoption of new technology in recent years e.g. BIM and 3D printing, and digital marketing is no exception. Building product manufacturers, contractors, architects, engineers and other…